Business Development Manager (New Business) — Industrial XR/SaaS
At Spectr, we are building a collaborative cloud platform where teams come together in one shared immersive environment before real-world operations begin. This enables manufacturing and process industry companies to use their 3D environments to train faster, align decisions more effectively, and reduce risk before anyone steps onto the shop floor.
Role overview
At Spectr, we are building a collaborative cloud platform where teams come together in one shared immersive environment before real-world operations begin. This enables manufacturing and process industry companies to use their 3D environments to train faster, align decisions more effectively, and reduce risk before anyone steps onto the shop floor.
You will join a young, hands-on team of around 15–20 people, where decisions are made quickly and everyone has visible impact on both the product and our customers. We have ambitious growth plans across Europe and are looking for a Business Development Manager who can expand our footprint as a true new-business hunter.
As Business Development Manager, you will be responsible for winning new industrial customers and generating new ARR through pilots and scalable commercial deals in the manufacturing and process industries. You will open doors with stakeholders in operations, engineering, maintenance, HR/L&D, and at C-level, translating our XR technology into concrete business cases with measurable impact on safety, efficiency, and lead time.
You think in opportunities: if one door stays closed, you find another way in through a new stakeholder, a pilot project, or a different market.
Responsibilities
- Own the full sales cycle, from first contact and discovery to proposal, negotiation and closing new deals across Benelux, France, UKI and wider Europe
- Proactively win new logos through a mix of outbound prospecting, networking events, partners, industry federations and inbound marketing leads
- Conduct in-depth discovery with industrial clients to understand challenges in design, training, maintenance and operations, and translate them into relevant XR use cases
- Develop value-driven proposals — from low-threshold pilot projects to multi-year engagements — including ROI rationale and clear KPIs
- Prepare demos and proof-of-concepts that convince decision-makers both rationally and experientially
- Build and manage your pipeline in HubSpot CRM with clear forecasting, well-defined deal stages and structured follow-up actions
- Work closely with internal colleagues to feed campaigns, content and events with market insights, and collaborate with Customer Success for a smooth handover after closed-won deals
- Bring market feedback back to the team — use cases, pricing signals and integration needs — so we can continuously sharpen our proposition
Requirements
- 3–7+ years of experience in B2B SaaS or high-tech software sales, ideally with end-to-end responsibility for new business in an international environment
- A true hunter who gets energy from prospecting, exploring white space and winning new logos, with a proven track record of meeting or exceeding targets
- Experience selling into manufacturing or process industries (manufacturing, food & beverage, life sciences) is a strong advantage; otherwise a demonstrated ability to quickly understand complex industrial environments
- Skilled in consultative and value-based selling; able to translate XR technology into concrete business value around safety, lead time, training efficiency and capex/opex savings
- Comfortable engaging stakeholders at every level, from engineers and plant managers to senior executives
- Familiar with modern digital tools for lead generation and conversion (HubSpot, sales engagement tools, LinkedIn tools, analytics); structured CRM discipline with predictable pipeline and accurate forecasting
- Experience with modern social selling — using LinkedIn for outreach, relationship building and thought leadership — and comfortable representing Spectr in webinars, online demos and panel discussions
- Fluent in Dutch, French and English; German is a plus
- Scale-up mindset — you enjoy shaping processes, playbooks and best practices rather than simply operating within an existing machine
What we offer
- A high-impact role at the forefront of how industrial companies use XR for design, training and operations across Benelux and Europe
- An innovative offering combining cloud software and XR applications at the intersection of digital twins, 3D, VR/AR and industrial automation
- International growth opportunities through working with customers and prospects across multiple countries, contributing directly to our European expansion
- A scale-up environment with short lines of communication, high autonomy, fast decision-making and room to learn quickly
- A competitive package with an attractive fixed salary plus variable compensation linked to new ARR and closed deals
- Flexible working arrangements — combining work from our office in Belgium, from home, and through customer visits across Benelux and Europe
- A young, multidisciplinary team of 15–20 people, working directly with founders, engineers and customer success colleagues in a low-hierarchy environment
Location
HQ-based in Belgium with flexible working from our office, from home, and through customer visits across Benelux, France, UKI and the wider European market.
